Merge tags are a vital tool when composing your confirmation emails, since they allow you to personalize each registrant’s emails by automatically inserting things like their name and registration info. Our latest system merge tag generates a personalized link to each registrants’ ticket, for when it comes time to check them in at your event using our free mobile Attendee Scanner app.
Adding a Ticket Link to your confirmation email is easy. Start by going to your event task list and clicking the Edit Payment Confirmation email link.
Next, click the Insert System Merge Tag dropdown in the editor’s toolbar and scroll down – you’ll notice an option to insert the Ticket Link. Once selected, the Ticket Link merge tag will be inserted next to your cursor in the editor.
NOTE: It’s important to keep in mind that the ticket will only successfully scan once the registrant has paid for their registration, so it makes the most sense to place this tag in the Payment Confirmation Email, rather than the Registration Confirmation Email.
Much like an <a> tag in HTML, the Ticket Link merge tag consists of an opening tag, link text/contents, and a closing tag. Please ensure the opening and closing tags aren’t altered, since they tell the system where to insert the custom link when the email is eventually sent out. The only part we need to be concerned with is the link text between the two tags – change it to something more relevant, similar to the screenshot above, then click Save.
It’s important to test your confirmation email to ensure the link is appearing and functioning properly. Once you receive your test email, assuming everything went as planned, you’ll notice that the Ticket Link merge tag has been transformed into a proper link, which gives access to a personalized ticket for the registrant to whom it was sent.
That’s it! Nice and easy. If you have any questions about the new Ticket Link merge tag or any other merge tags, give us a shout. Also, be sure to download our mobile Attendee Scanner app so you’re prepared for when it comes time to check in attendees at your event – it’s free!
Group registration is a vital tool for a lot of our clients, which is why we have developed one of the most powerful group registration systems in the industry. When utilizing group registration, sometimes our clients want to offer discounts based on different scenarios – this is where group rules come into play.
Below are six example scenarios of where group rules can help automatically apply discounts to your event fees.
1. 10% discount to all members in a group of 10
Say you want to offer a bulk discount to all members of your group. In this scenario, the discount will only be applied when the 10th group member registers and will be applied to all members of the group. If any more than 10 people register for the same group, the extra registrants will not receive the discount.
2. Free registration to the 6th member of a group
This scenario is similar to the “buy one, get one free” deals sometimes seen in your local department store. More specifically, this example is a “buy 5, get 1 free”, where the 6th registrant in a group gets a discount of 100%.
3. $50 discount for everyone if a group has AT LEAST 3 members
Similar to the first example above, this one applies a discount to all group members. Where it differs is that it will continue to be applied to group members, even after it hits a certain threshold, (in this case, 3 members).
4. 25% discount to a group of at least 2 members if they register before a certain date
This one is useful for rewarding group members for early registration. In this example, we are applying a 25% discount to everyone in a group, (minimum of 2 people) who registers before a certain date. If anyone is added to the group after the early-bird fee expires, they will not receive the discount. It should also be noted that you need to set up your fee with an early-bird rate in order for this to work properly.
5. 15% discount to groups with at least 4 members but no more than 6 members
Say you are trying to fill tables at a banquet that hold a maximum of 6 seats, but in order to fully cover the cost of the table you need 3 or more people at each one. The discount in this scenario doesn’t get applied until after you have hit your 3 seat minimum, but will encourage people to fill the tables to their capacity of 6. Note that you would need to set your max group size to 6 as well.
6. Pay for an entire group of 8 in one step
This is another useful one for banquets or dinners. Say you’re selling two different ticket tiers: single seats, and full tables of 8. You can set a group rule to apply a 100% discount to all but the first group member if they purchase a full table. That way, the group administrator, (first person registered per group) will essentially pay for all group members that follow. This is especially useful in scenarios where the group administrator is not only paying for, but also registering the rest of the group members. Note that you would need to set your max group size to 8 as well.
These are just six examples of how you can utilize group rules, but the possibilities are pretty much endless. Keep in mind that you can apply these rules at any time, even if your event is already open. And group rules are smart – they know when someone has cancelled from the group and will re-apply the rule to the new group. If you have any questions about group rules, drop us a line.
As an event coordinator, you want your event to go smoothly from start to finish. The last thing you want to be doing is chasing your registrants down trying to collect missing payments, but it does happen from time to time. Not to worry, we have compiled three tried and tested methods to help you collect any outstanding payments from your registrants.
1. Email Them Their Confirmation Link
It’s possible that one or two registrants simply missed the payment buttons on their confirmation, (i.e.: “thank you”) page; emailing them a quick reminder is the easiest way to get them back on track. Open up your event reports and locate the name of the registrant in question.
Click the View the Registration Details icon in the Tools column for that registrant, which will open up their confirmation page in a new window. Copy the URL from the address bar of the popup and paste it in an email to your registrant. Once received, they can click the link to come back and make payments using the methods you have enabled in your event.
Note: If you only have online payment enabled, simply replace the /thank-you/ portion of the URL with /checkout/. By sending them this link instead, they will open up directly to the checkout process rather than their confirmation page, saving a step.
2. Include the Payment Link in Your Registration Confirmation Email
Rather than waiting for any missed payments, you can take a preliminary measure by including a personalized payment link in your registration confirmation email. This is done using the Payment Link system merge tag, which uses your registrant information in Event Wizard® to generate a personalized link for each individual registrant.
When editing your registration confirmation email, click the Insert System Merge Tag dropdown in the editor, and select Payment Link. This will insert the payment link merge tag wherever your cursor is placed within the body of the editor.
The link merge tags work similarly to how <a> tags work in HTML: they consist of the opening tag, link text, and closing tag. In this case, the opening and closing tags make up the portion of the merge tag that is automatically created by the system, so you don’t need to worry about that. The portion you need to concern yourself with is the link text, which should be changed to something more relevant, (such as “Click here to pay for your registration”) so the registrant knows what the link represents. The screenshot above shows the different steps from link creation to the final email.
3. Email All Registrants with Pending Payments
If you have a lot of registrants that have outstanding payments, you can use the email tool within the reports to easily send every one of them a personalized email reminder. Start by going to your event reports and opening the Pending Payments report. Locate the Email icon beside the Reports and Tools dropdown – give it a click.
On the page that opens, you will notice a lot of the same fields from the Edit Confirmation Email page. Start by filling in the boxes with your subject, name, and email address. Next, add some content to your email.
Composing your reminder email is just like composing the confirmation email we did in method 2, only with slightly different information. You can use merge tags to personalize the email with information like the registrant’s name and registration date, but most importantly, their payment link. Once you have your email composed, click the Send Email button.
Hopefully one of these methods will help you to collect any pending payments for your event fees. If you have any questions about this, or anything else Event Wizard®, please contact us.